What happens when you build tech sales teams around character, not just crushing it?

In this episode, Xan Marcucci, founder of Confetti Recruiting, shares how hiring for traits like humility, grit, and integrity leads to better retention, stronger performance, and real culture change.

Host Dave Vassilaros of KANNY explores how data-driven, character-based hiring can shape teams for the long haul. It's a fresh take on smart hiring, real leadership, and what it means to grow the right way.

🎥 Watch the episode on YouTube